It is cute, fluffy, the creation of two Australian sisters and is becoming a must-have item among Hollywood's star mums and mothers-to-be. The bears - made "flat" from Australian sheepskin - are used as baby comforters or toys. The bears are now exported to Canada and the USA and sold in select shops in Australia. Sarah Jessica Parker was the first A-List actress to fall in love with the bear folllowed by Jennifer Garner who also sent a card.

• Made of 100% pure Australian sheepskin shaped like a teddy bear. They are just gorgeous. They're natural, plush and luxurious - perfect for babies, kids, grannies... What can we say, everyone loves them!
• Hand made from 100% Australian sheepskin
• 30cm x 25cm (this may vary slightly as each bear is hand cut)
• 5cm flat
• Easy care - warm hand wash and dry in shade
• Baby Safe Eyes and Nose
• A "please phone home" stitched in label with room for your phone number.